insights to ignite your sales and marketing efforts

Quick scan: why this post matters Cost per lead (CPL) used to be a tidy metric. Divide your total spend by total scans, and you’ve got a number to show ...

Choosing the right lead capture tool for your next in-person event isn’t about features on a checklist. It’s about finding a system that helps your team follow up faster, capture ...

Fix the post-event lead workflow that breaks inside Salesforce Salesforce is designed to support inbound and outbound sales operations. Lead capture from website forms, enrichment via marketing automation, and outbound ...

When the CEO of OpenAI signals a shift toward human experiences, it’s not just a philosophical aside. It’s a recalibration of where value is heading. Earlier, Sam Altman made a ...

Philadelphia, PA — June 19, 2025 — momencio, the AI-powered platform redefining how brands convert in-person event interactions into measurable sales impact, proudly announces that Ron Graham, a 30-year veteran ...

When Mark Cuban speaks, the business world pays attention. But his recent tweet wasn’t just a hot take on AI—it was a forecast that should send a jolt through the ...

You’ve invested tens of thousands into your booth. The lights are on, the coffee’s flowing, and badge scans are pouring in. On the surface, everything feels like a win. But ...

The most valuable asset in your GTM engine isn’t your CRM. It’s not your ad budget, your outbound cadence, or even your content. It’s the data you own, and more ...

At events like Cybersecurity Summit Salt Lake City 2025, standing out isn’t just about having the flashiest booth or the best swag — it’s about proving your tech delivers real ...

Every detail was accounted for. The booth location was secured well in advance. Your team was briefed, rehearsed, and staffed for peak hours. Branded materials were crisp, screens were tested, ...

Every booth is a spectacle. LED walls pulse with motion. Branded coffee carts compete with VR headsets. Crowds drift from one activation to the next, fueled by energy drinks and ...

The promise of software is to make things easier. But too often, what we end up with is more dashboards. More buttons. More things to remember, and more to forget. ...