Tradeshow

Kaseya Connect Global

April 28-May 1, 2025

Las Vegas, Nevada
(MGM Grand Resort)

Kaseya Connect Global 2025 is the ultimate gathering for IT and cybersecurity professionals, industry pioneers, and experts. Over four innovation-packed days, attendees dive into AI-driven IT management, cybersecurity mastery, and compliance strategies. It’s designed for IT visionaries and business enablers aiming to stay ahead in tech evolution.

category

IT and Cybersecurity

event keywords

IT management,
cybersecurity,
AI-powered solutions, compliance,
business growth,
networking

About the tradeshow

Kaseya Connect Global isn’t just another IT event—it’s where MSPs and IT decision-makers go to level up. With over 100 hours of content, double the certifications, and deep dives into automation, security, and service delivery, this is a hands-on, future-facing experience.

But beyond sessions and swag, this is where buyers meet solutions. Exhibitors won’t just show up—they’ll show off. And they need workflows to match the velocity. That’s where momencio brings the edge: real-time lead capture that actually prioritizes the right conversations, engagement tools that reveal what content hit, and follow-up automation that doesn’t feel robotic. For marketers in the IT space, this is prime territory for high-intent leads—and with momencio, the win happens long after Vegas lights dim.

Visitor demographics / insights

Job Titles: IT leaders, Executives, CISOs, Technical Account Managers, Cybersecurity Specialists

Industries: IT Services, Managed Service Providers, Cybersecurity Firms

Common Goals: Mastering cutting-edge IT solutions, elevating cybersecurity practices, expanding professional networks

Event Format: Keynotes, technical training, product launches, networking sessions, cybersecurity summit

What matters to Kaseya Connect Global's audience?

Delve deep into the audiences’ core priorities and foster engagement:

  • Harnessing AI in IT operations
  • Protecting digital assets with robust cybersecurity
  • Navigating compliance regulations effectively
  • Driving business growth through technology evolution
  • Building influential professional networks


Their interest lies in technological breakthroughs and impactful exchanges.

3 tips to transform every Kaseya Connect Global conversation into a game-changing deal

Navigate Kaseya Connect Global effectively with strategic insights and tactical approaches.

🚀

Prepare sharp elevator pitches

Craft compelling, concise pitches that address prospects' specific pain points, leveraging your unique IT expertise and solutions.

🌐

Engage in value-centric dialogues

Focus on results-driven discussions highlighting the transformational effect of your products on client operations.

🔍

Foster long-lasting relationships

Implement personalized follow-up strategies that nurture leads, ensuring steady progression from interest to partnership.

Best practices for event exhibitors at Kaseya Connect Global

🗣️

Tailor your messaging

Understand attendees’ core challenges and design messaging that speaks directly to their IT and cybersecurity needs.

💡 How momencio helps: momencio enables reps to capture lead-specific notes and interests, supporting personalized follow-ups that align with attendee challenges.

🤝

Network with purpose

Identify key players and engage with intention, establishing meaningful connections that align with your strategic goals.

💡 How momencio helps: momencio captures every interaction in real time, helping your team prioritize high-value contacts for post-event engagement.

📊

Showcase data-driven success stories

Present evidence-backed case studies that underscore your technical prowess and problem-solving capabilities.

💡 How momencio helps: momencio tracks content engagement so you can follow up with relevant materials tied to what resonated most.

📅

Plan interactive demos

Organize live demonstrations that articulate how your solutions integrate into existing frameworks to solve real-time issues.

💡 How momencio helps: momencio logs demo participation and interaction data, helping tailor follow-ups based on attendee interest.

🔗

Leverage social proof

Broadcast testimonials and endorsements from satisfied clients to affirm credibility and foster trust among prospects.

💡 How momencio helps: momencio allows you to deliver branded content instantly—so testimonials and success stories are shared at the right moment.

💬

Prepare for follow-ups

Set a strategic post-event plan to re-engage leads with relevant content and personalized communications.

💡 How momencio helps: momencio automates personalized follow-ups and syncs activity with your CRM to ensure no opportunity slips through the cracks.

10 FAQs for exhibitors and event pros attending Kaseya Connect Global

Focus on interactive presentations and personalized interactions to engage and captivate your audience effectively.

Utilize advanced lead capture tools like momencio to collect, organize, and interact seamlessly with prospects in real-time.

Networking facilitates meaningful connections with industry leaders and peers that can lead to strategic partnerships.

Expect a blend of keynotes, technical workshops, and intensive sessions focusing on emerging IT and cybersecurity trends.

momencio streamlines lead capture, allowing focused engagement with attendees, and supports customized follow-up strategies.

These include managing and converting leads efficiently, which can be alleviated using strategic follow-up plans.

Its focus on AI-driven IT management and in-depth cybersecurity content attracts top-tier professionals and influencers.

By optimizing engagement and lead organization, momencio ensures higher conversion rates and maximized event ROI.

While the dress code is typically business casual, consider more formal attire for key networking events.

Effective outreach, clear goal setting, and aligning team messages are crucial pre-event preparations for optimal engagement.

◗◗empower your event
management efforts

momencio
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momencio - AI Lead Enrichment

Overview

The AI Lead Enrichment is a proprietary service of momencio designed to simplify and enhance the
process of capturing and enriching lead information at any type of event.

By using momencio’s mobile or tablet app, you can use the device’s camera to take a clear picture of any form of identification, including, but not limited to, name tags/event badges/business cards. Our AI-driven service leverages OCR technology to identify any information captured and map any relevant data to a contact record. The contact record is then fed to our Lead Enrichment service, which creates a more complete contact record. The process provides exhibitors with the most accurate and up-to-date contact details available.

The Reality of Event Data Collection

In the dynamic environment of event floors, achieving perfect data accuracy can sometimes be challenging. Both traditional lead capture methods using event APIs and AI Lead Enrichment strive for
high accuracy, but various factors can impact the data collected:

  • Personal Email Usage: Some attendees register with personal email addresses.
  • Name Misspellings: Minor errors can occur during registration.
  • Generic Email Addresses: Use of addresses like marketing@domain.com.
  • Broad Registration Categories: Attendees might register under general titles (e.g., Biomedical
    Student).
  • Complex Company Structures: Companies with multiple sub-companies can complicate data
    accuracy.

     

AI Lead Enrichment is specifically designed to manage these scenarios, continually learning and
adapting to improve its accuracy.

Advanced Services for Lead Enrichment

AI Lead Enrichment leverages a suite of advanced tools and services to ensure the highest quality data retrieval:

  • Machine Learning: Continuously improves the accuracy of lead data.
  • AI (Artificial Intelligence): Enhances basic information with additional details.
  • Data Enrichment: Adds valuable contact details to enhance lead profiles.
  • LinkedIn Services: Provides up-to-date professional profiles.

Our Commitment to Excellence

AI Lead Enrichment excels in providing accurate data, yet certain edge cases may present challenges. These include:

  • Private LinkedIn Profiles: Some professional details might be inaccessible.
  • Personal Email Addresses: When registrants use personal rather than business emails.
  • Small-Scale Businesses: Limited online presence can affect data richness.
  • Self-Employed Individuals: Lack of company affiliation might limit available data.
  • Event Staff Contacts: Scanned badges may occasionally belong to event staff.
  • Extensive Sub-Company Networks: Complexity in identifying the correct entity.
  • Security-Sensitive Industries: Industries like military or government may have restricted
    information.


Despite these potential challenges,
AI Lead Enrichment strives to provide the best possible data,
ensuring valuable insights for effective follow-ups.

How AI Lead Enrichment Enhances Your Event Strategy

  1. Data Capture: Seamlessly capture attendee information such as first name, last name, and
    company name.
  2. Data Enrichment: Utilize AI to enhance this basic information with additional details like
    business email and LinkedIn profile.
  3. Immediate Engagement: Send personalized follow-up emails and provide links to personalized
    microsites to maintain engagement.

     

momencio’s AI Lead Enrichment innovative technology ensures high data accuracy and enrichment, significantly improving your follow-up strategies and boosting overall event ROI.

By operating independently of event-specific APIs, ULC offers versatility across various events while enhancing your lead capture and engagement efforts.

Additional Information on Event APIs

Traditional event APIs play a crucial role in modern event management, facilitating tasks like attendee data collection and session tracking. However, there are common challenges associated with these APIs:

  • Data Delays: Delays in data delivery can affect timely decision-making.
  • Inconsistent Data Quality: Variability in data quality can undermine event analytics.
  • Misleading Event Data: Issues like duplicates can lead to inaccurate attendee estimates.
  • Limited Data Scope: Traditional APIs might miss crucial information that enhances attendee
    engagement and event ROI.

     

momencio’s AI Lead Enrichment overcomes these challenges by offering enriched data with high
accuracy, making it a versatile and cost-effective alternative to traditional event APIs.

How AI Lead Enrichment Works

  1. Data Capture: Captures attendee information, including first name, last name, and company
    name.
  2. Data Enrichment: Enhances basic information with additional details like business email and
    LinkedIn profile.
  3. Immediate Engagement: Sends personalized follow-up emails and links to personalized
    microsites for continued engagement.

By leveraging momencio’s AI Lead Enrichment, you can transform event interactions into meaningful business opportunities, ensuring every lead is accurately captured and effectively engaged

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