momencio for marketing teams

Capture engagement. Prove ROI. Connect to pipeline.

You only get one shot at your event data.
make it count.

Own the full lead journey — from form fill to revenue.
 momencio gives marketing teams control, visibility, and attribution in one platform.

Attribution-ready reporting

CRM & MAP integrations

AI data enrichment

Full lead activity timeline

built for control. powered by data.

You manage campaigns, content, and follow-up workflows — but your visibility often ends at the lead handoff.

momencio brings the full cycle back into view, with real-time engagement tracking, CRM-ready data, and ROI dashboards you can trust.

Capture leads from forms, QR codes, kiosks, or field interactions

Track every open, click, view, and download

Sync clean, structured data to your CRM and MAP instantly

Auto-enrich contact info with job title, company, LinkedIn, and email

Segment and tag leads by campaign, interest, or funnel stage

Track engagement across capture points and feed those insights into your CRM for lead influence dashboards.

Own your leads. Own your pipeline. Own your ROI.

Get your event-sourced leads into pipeline faster, with full context and visibility.

  • Lead capture
  • AI lead enrichment
  • Surveys
  • Smart notes
  • Digital library
  • Follow up
  • Smart insights
  • Integrations
  • opportunities pipeline
  • gamification
momencio marketing teams blue banner

How it works: from booth to pipeline

momencio isn’t just for the show floor. It powers your event before, during, and after — in one connected workflow.

Upload known contacts or event lists and enrich with titles, emails, and company info

Preload content, forms, and follow-up workflows for consistent branding

Track pre-campaign behavior from website, emails, or form activity

Align marketing ops, content, and sales on qualification fields

Smart advantage: Know who’s active and what they care about before they engage.

Capture leads from any source: form fills, QR codes, kiosks, or field teams

Auto-enrich contact data in real time at the point of capture

Apply campaign tags, interest categories, or funnel stages

Track asset views, email interactions, and microsite clicks

Build custom forms for deeper segmentation or content interest

Smart advantage: Turn every interaction into structured, enriched, and tagged data — ready for sync.

Sync leads instantly to CRM or MAP with full engagement history

Track performance by campaign, asset, form, or location

Segment audiences based on behavior and route to nurture or sales

View dashboards showing content effectiveness and lead progression

Prove engagement impact with structured data — no cleanup required

Smart advantage: Deliver clean data, useful insight, and campaign results — without extra ops work.

lead chaos ends here.

You don’t need another lead list. You need structured, enriched data — with engagement signals, campaign context, and real-time visibility into how your programs are performing.

marketing impact made measurable

Event marketing shouldn’t be a guessing game. With momencio, your team gets clear insight into what drives interest, what converts—and how to improve outcomes before the event ends.

❌ pain point what momencio delivers
“I can’t prove ROI from events.”

ROI Forecasting, CPL, Pipeline Estimations

“We don’t know which content works.”

Content Interaction + Asset Engagement Insights

“I don’t know how reps are performing at the booth.”

Rep Performance + Smart Tag Usage

“We need to make decisions during the event, not after.”

Live Activity Feed + Peak Day Tracking

“Our team is manually compiling data after every show.”

Real-Time Dashboards + Exportable Reports

The problems you live with — and we fix

momencio gives marketing teams the visibility, attribution, and operational clarity to run connected campaigns — and prove what’s actually working.

you don’t know where your leads came from
lead source and campaign tags are missing or inconsistent. Attribution is broken from the start.

you’re stuck cleaning data instead of scaling campaigns
lead files are messy, contacts are duplicated, and syncing across systems wastes hours.

you can’t tie engagement to pipeline
you can’t show what content or campaign actually contributed to conversion — and leadership wants answers.

💡 The fix: momencio

One platform to capture, enrich, and tag every lead — from form fills to field scans

Structured, synced data flows into your CRM and MAP — no manual work

Every engagement touchpoint is logged: assets, clicks, downloads, opens

You own the data, not the vendor — with campaign context preserved

Dashboards connect campaign efforts to lead outcomes and sales action

momencio_lead_capture_problems_image

Discover more

momencio helps you capture leads, understand their intent, and prove the ROI — in real time.

frequently asked questions

Yes. momencio integrates with Salesforce, HubSpot, Marketo, and more. Data is synced with structure — fields, tags, engagement history — without breaking your workflows.

Yes. You can use captured tags, campaign labels, or behavior history to create dynamic segments for follow-up, scoring, or nurture.

Yes. You’ll see when a lead views a shared asset, opens an email, or interacts with a microsite. Each touchpoint is tracked and visible in the lead activity timeline.

momencio integrates with Salesforce, HubSpot, Marketo, and other systems. Captured leads are synced with field-level mapping and full engagement history — no manual imports required.

You do. momencio is organizer-independent — meaning all captured leads, notes, and activity belong to you, not the event provider.

field events demand clarity — get it before, during, and after.

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momencio - AI Lead Enrichment

Overview

The AI Lead Enrichment is a proprietary service of momencio designed to simplify and enhance the
process of capturing and enriching lead information at any type of event.

By using momencio’s mobile or tablet app, you can use the device’s camera to take a clear picture of any form of identification, including, but not limited to, name tags/event badges/business cards. Our AI-driven service leverages OCR technology to identify any information captured and map any relevant data to a contact record. The contact record is then fed to our Lead Enrichment service, which creates a more complete contact record. The process provides exhibitors with the most accurate and up-to-date contact details available.

The Reality of Event Data Collection

In the dynamic environment of event floors, achieving perfect data accuracy can sometimes be challenging. Both traditional lead capture methods using event APIs and AI Lead Enrichment strive for
high accuracy, but various factors can impact the data collected:

  • Personal Email Usage: Some attendees register with personal email addresses.
  • Name Misspellings: Minor errors can occur during registration.
  • Generic Email Addresses: Use of addresses like marketing@domain.com.
  • Broad Registration Categories: Attendees might register under general titles (e.g., Biomedical
    Student).
  • Complex Company Structures: Companies with multiple sub-companies can complicate data
    accuracy.

     

AI Lead Enrichment is specifically designed to manage these scenarios, continually learning and
adapting to improve its accuracy.

Advanced Services for Lead Enrichment

AI Lead Enrichment leverages a suite of advanced tools and services to ensure the highest quality data retrieval:

  • Machine Learning: Continuously improves the accuracy of lead data.
  • AI (Artificial Intelligence): Enhances basic information with additional details.
  • Data Enrichment: Adds valuable contact details to enhance lead profiles.
  • LinkedIn Services: Provides up-to-date professional profiles.

Our Commitment to Excellence

AI Lead Enrichment excels in providing accurate data, yet certain edge cases may present challenges. These include:

  • Private LinkedIn Profiles: Some professional details might be inaccessible.
  • Personal Email Addresses: When registrants use personal rather than business emails.
  • Small-Scale Businesses: Limited online presence can affect data richness.
  • Self-Employed Individuals: Lack of company affiliation might limit available data.
  • Event Staff Contacts: Scanned badges may occasionally belong to event staff.
  • Extensive Sub-Company Networks: Complexity in identifying the correct entity.
  • Security-Sensitive Industries: Industries like military or government may have restricted
    information.


Despite these potential challenges,
AI Lead Enrichment strives to provide the best possible data,
ensuring valuable insights for effective follow-ups.

How AI Lead Enrichment Enhances Your Event Strategy

  1. Data Capture: Seamlessly capture attendee information such as first name, last name, and
    company name.
  2. Data Enrichment: Utilize AI to enhance this basic information with additional details like
    business email and LinkedIn profile.
  3. Immediate Engagement: Send personalized follow-up emails and provide links to personalized
    microsites to maintain engagement.

     

momencio’s AI Lead Enrichment innovative technology ensures high data accuracy and enrichment, significantly improving your follow-up strategies and boosting overall event ROI.

By operating independently of event-specific APIs, ULC offers versatility across various events while enhancing your lead capture and engagement efforts.

Additional Information on Event APIs

Traditional event APIs play a crucial role in modern event management, facilitating tasks like attendee data collection and session tracking. However, there are common challenges associated with these APIs:

  • Data Delays: Delays in data delivery can affect timely decision-making.
  • Inconsistent Data Quality: Variability in data quality can undermine event analytics.
  • Misleading Event Data: Issues like duplicates can lead to inaccurate attendee estimates.
  • Limited Data Scope: Traditional APIs might miss crucial information that enhances attendee
    engagement and event ROI.

     

momencio’s AI Lead Enrichment overcomes these challenges by offering enriched data with high
accuracy, making it a versatile and cost-effective alternative to traditional event APIs.

How AI Lead Enrichment Works

  1. Data Capture: Captures attendee information, including first name, last name, and company
    name.
  2. Data Enrichment: Enhances basic information with additional details like business email and
    LinkedIn profile.
  3. Immediate Engagement: Sends personalized follow-up emails and links to personalized
    microsites for continued engagement.

By leveraging momencio’s AI Lead Enrichment, you can transform event interactions into meaningful business opportunities, ensuring every lead is accurately captured and effectively engaged

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