momencio for virtual events

See who’s engaging. Even after the event.

virtual sessions leave trails. most tools don’t follow them.

momencio connects your registration forms, live sessions, and on-demand content—so you can see who engaged, what they clicked, and how ready they are.
 Before they leave the replay. Before they ghost your email.

they register through
your existing form

You keep your platform—Zoom, ON24, custom landing page. momencio pulls in every submission, so you don’t miss a single contact.

they attend a session—or watch on demand

Whether it’s live or replayed, you’ll know who showed up. Add context: session title, speaker, track, or intent.

they engage with your content

They scan a QR in your slides, complete a poll, or click through to a microsite. Each action is tracked and tied to their profile.

momencio delivers
follow-up content

Based on what they viewed or answered, they get a personalized microsite—speaker decks, product pages, offers, or next steps.

you see exactly how they interact

Track clicks, views, revisit behavior, and time on page through IntelliStream. Know who’s leaning in—and who needs a nudge.

sales sees what matters

Lead scores, activity logs, and session data flow into your dashboard. Reps know who to follow up with and what to say.

What teams can do with momencio for virtual events

Virtual events create leads—but most platforms stop at attendance. momencio lets your team see who engaged, deliver content that fits, and follow up with full context. No manual work. No disconnected tools.

  • Integrate existing registration forms (Zoom, ON24, HubSpot, etc.)
  • Add contacts manually (e.g., from webinar platforms or CSV exports)
  • Capture new leads post-event via microsite engagement and gated content
  • Know which attendees viewed which microsites, content pieces, or follow-up assets
  • Use IntelliStream to view opens, clicks, time on page, and revisits
  • Filter by session topic, content type, or interaction point
  • Trigger microsites manually or based on source/context (e.g., session topic)
  • Tailor assets to attendee interest—content per session, track, or role
  • Send follow-ups that go beyond “thank you for attending” emails
  • Use dashboards to track lead volume by session, source, or campaign
  • See who engaged most and what content performed best
  • Share insights with sales to prioritize outreach
  • Add job title, company, LinkedIn, or custom notes to any contact
  • Organize leads with tags, segments, or qualifiers post-event
  • Sync attendees into your CRM with session context and engagement history
  • Maintain full visibility without rebuilding flows or spreadsheets

less obvious but valuable capabilities

Some of the most powerful moments happen outside the session. momencio tracks what happens later—repeat visits, content clicks, and microsite behavior—so you can act on the full story, not just the signup.

🔁 Reuse the same momencio setup across multiple sessions or events

  • For multi-track or multi-day virtual events, you can assign different microsites or follow-ups per session, using the same backend setup
  • Ideal for virtual summits, product series, or recurring webinars

🧩 Use momencio alongside virtual event platforms (not instead of them)

  • You don’t need to switch platforms—just connect momencio to extend your lead tracking and follow-up layer
  • This makes it easier for teams to adopt without workflow disruption

🔍 Track return visitors and late engagement

  • If someone visits a microsite days or weeks after the live session, you’ll still see the behavior
  • Helps identify late-stage buyers or renewed interest in on-demand content

📁 Export leads with full activity logs

  • Useful when passing leads to partners, sponsors, or SDRs who weren’t involved in the event but need context
  • Shows exactly what each contact clicked, viewed, or interacted with

Turn passive traffic into active leads—with smarter activations

Use momencio to power lead capture through quizzes, polls, and branded QR experiences—anywhere in the venue. It’s more than a giveaway—every scan becomes a lead, every interaction a data point.

  • Branded QR codes for speaker decks and signage
  • Session quizzes and polls tied to lead records
  • Instant microsite delivery based on responses
  • Activation metrics: scans, clicks, time on page
  • Fully trackable—even without a rep involved
event games gamification momencio

what momencio adds to your virtual event stack

Most platforms show who registered and attended. momencio goes further—connecting that data to actual engagement, buyer behavior, and follow-up actions.

what most virtual platforms do what you get with momencio
Track registration + attendance

🔄 Integrated lead capture

Form-based, session-based, or manual adds

Show poll results or chat logs

📊 Engagement insights

Microsite clicks, time on page, revisit behavior

Send one-size-fits-all emails

🎯 Personalized microsites

Assets matched to session or intent

Export contact lists

📁 Lead handoff with context

Send qualified, segmented contacts to sales

View static dashboards

🚦 Real-time lead visibility

Sort by urgency, session, or conversion signals

how different teams use momencio at their next virtual event

No matter your format—live, on-demand, or multi-track—momencio adapts to your goals and setup. From registration to replay, every interaction is tracked, enriched, and ready for follow-up.

👩‍💻
Demand generation – Webinar registration & conversion

Challenge: Registration doesn’t always mean intent. Most registrants don’t convert, and follow-up is often delayed or disconnected.

With momencio:

Connect your existing registration forms directly to momencio. As soon as someone signs up, they’re tracked. Their session behavior—attendance, clicks, revisits—feeds into a live profile you can act on immediately.

🧑‍🏫
Product marketing – On-demand content hubs

Challenge: You can’t tell who’s engaging with your product demos or gated tools—or when.

With momencio:

Every time someone interacts with a resource on your microsite (slides, videos, tools), momencio logs it in real-time. Know what they watched, how long they stayed, and whether they returned—so you know who’s ready for a deeper conversation.

🎯
Field marketing – Virtual roundtables or panel sponsorships

Challenge: No booth, no scans, no team onsite—just a logo on the agenda and a post-event list.

With momencio:
Run session-specific follow-up through microsites tied to your panel. Add branded CTAs, track engagement, and trigger lead delivery to sales—so that “sponsored by” session actually drives pipeline.

conferences move fast. your lead capture should keep up.

momencio
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momencio - AI Lead Enrichment

Overview

The AI Lead Enrichment is a proprietary service of momencio designed to simplify and enhance the
process of capturing and enriching lead information at any type of event.

By using momencio’s mobile or tablet app, you can use the device’s camera to take a clear picture of any form of identification, including, but not limited to, name tags/event badges/business cards. Our AI-driven service leverages OCR technology to identify any information captured and map any relevant data to a contact record. The contact record is then fed to our Lead Enrichment service, which creates a more complete contact record. The process provides exhibitors with the most accurate and up-to-date contact details available.

The Reality of Event Data Collection

In the dynamic environment of event floors, achieving perfect data accuracy can sometimes be challenging. Both traditional lead capture methods using event APIs and AI Lead Enrichment strive for
high accuracy, but various factors can impact the data collected:

  • Personal Email Usage: Some attendees register with personal email addresses.
  • Name Misspellings: Minor errors can occur during registration.
  • Generic Email Addresses: Use of addresses like marketing@domain.com.
  • Broad Registration Categories: Attendees might register under general titles (e.g., Biomedical
    Student).
  • Complex Company Structures: Companies with multiple sub-companies can complicate data
    accuracy.

     

AI Lead Enrichment is specifically designed to manage these scenarios, continually learning and
adapting to improve its accuracy.

Advanced Services for Lead Enrichment

AI Lead Enrichment leverages a suite of advanced tools and services to ensure the highest quality data retrieval:

  • Machine Learning: Continuously improves the accuracy of lead data.
  • AI (Artificial Intelligence): Enhances basic information with additional details.
  • Data Enrichment: Adds valuable contact details to enhance lead profiles.
  • LinkedIn Services: Provides up-to-date professional profiles.

Our Commitment to Excellence

AI Lead Enrichment excels in providing accurate data, yet certain edge cases may present challenges. These include:

  • Private LinkedIn Profiles: Some professional details might be inaccessible.
  • Personal Email Addresses: When registrants use personal rather than business emails.
  • Small-Scale Businesses: Limited online presence can affect data richness.
  • Self-Employed Individuals: Lack of company affiliation might limit available data.
  • Event Staff Contacts: Scanned badges may occasionally belong to event staff.
  • Extensive Sub-Company Networks: Complexity in identifying the correct entity.
  • Security-Sensitive Industries: Industries like military or government may have restricted
    information.


Despite these potential challenges,
AI Lead Enrichment strives to provide the best possible data,
ensuring valuable insights for effective follow-ups.

How AI Lead Enrichment Enhances Your Event Strategy

  1. Data Capture: Seamlessly capture attendee information such as first name, last name, and
    company name.
  2. Data Enrichment: Utilize AI to enhance this basic information with additional details like
    business email and LinkedIn profile.
  3. Immediate Engagement: Send personalized follow-up emails and provide links to personalized
    microsites to maintain engagement.

     

momencio’s AI Lead Enrichment innovative technology ensures high data accuracy and enrichment, significantly improving your follow-up strategies and boosting overall event ROI.

By operating independently of event-specific APIs, ULC offers versatility across various events while enhancing your lead capture and engagement efforts.

Additional Information on Event APIs

Traditional event APIs play a crucial role in modern event management, facilitating tasks like attendee data collection and session tracking. However, there are common challenges associated with these APIs:

  • Data Delays: Delays in data delivery can affect timely decision-making.
  • Inconsistent Data Quality: Variability in data quality can undermine event analytics.
  • Misleading Event Data: Issues like duplicates can lead to inaccurate attendee estimates.
  • Limited Data Scope: Traditional APIs might miss crucial information that enhances attendee
    engagement and event ROI.

     

momencio’s AI Lead Enrichment overcomes these challenges by offering enriched data with high
accuracy, making it a versatile and cost-effective alternative to traditional event APIs.

How AI Lead Enrichment Works

  1. Data Capture: Captures attendee information, including first name, last name, and company
    name.
  2. Data Enrichment: Enhances basic information with additional details like business email and
    LinkedIn profile.
  3. Immediate Engagement: Sends personalized follow-up emails and links to personalized
    microsites for continued engagement.

By leveraging momencio’s AI Lead Enrichment, you can transform event interactions into meaningful business opportunities, ensuring every lead is accurately captured and effectively engaged

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