Salesforce + momencio

= Love at first sync

why they're better together

two powerhouses. one seamless journey.

When your event marketing platform and CRM speak the same language, everything just works.
Leads flow into Salesforce automatically — enriched, scored, and synced every 10 minutes. No spreadsheets. No delays. No manual uploads. Just sales-ready data in motion.

Key benefits:

🔁 Bi-directional sync – Keep Salesforce contacts and accounts up to date across both platforms — automatically, every 10 minutes.

📇 Enriched contact and company profiles – Sync full lead details, including email, phone, job title, LinkedIn, and company data, directly into your Salesforce.

🧩 System flexibility – Multiple integrations to different systems from one same account.

📌 Campaign integration – Campaigns become an extension of your event strategy, ensuring your marketing efforts are precisely tailored and easily tracked.

📈 Lead scoring that flows in – momencio’s lead intelligence and scoring model syncs directly into Salesforce, ready for sales to act.

what gets synced?

everything you need, exactly where you need it

  • Contacts: Name, title, email, phone, LinkedIn, company info, and more.
  • Accounts: Core business details like company name, website, location, and more — automatically mapped to Salesforce.
  • Campaigns: Leads can be directly linked to Salesforce campaigns for attribution and post-event visibility.
  • Lead scoring: The momencio score flows into Salesforce to help you sort, prioritize, and follow up faster.
  • +more

the problems you're facing. the solutions we deliver.

event data shouldn’t live in silos. with momencio’s salesforce integration, every booth interaction, form fill, and follow-up lands exactly where your team needs it — in the CRM. here’s how we bridge the gap between events and revenue.

what you need what we have
Leads flowing in without CSVs or manual work

Automatic sync to Salesforce every 10 minutes

Contact data your sales team doesn’t have to Google

Full profiles with job titles, phone numbers, website, LinkedIn, company info, and more

A way to know who’s actually worth following up

The momencio score helps your team identify and act on high-value leads faster

Context that helps sales start fast

Context-rich smart notes and tags help sales teams qualify and follow up effectively

Visibility that events are driving the pipeline
Campaign data flows into Salesforce to help track ROI and attribution clearly

more integrations

extend your reach with even more integrations designed to keep your sales and marketing teams perfectly in sync.

integrations-hubspot

streamline your lead capture, boost engagement, and supercharge your marketing efforts with precision data syncing.

integrations-salesforce

discover a new dimension in event lead capture and sales enablement with momencio’s integration with salesforce.

integrations-dynamics365

connect effortlessly with momencio and Dynamics 365. Streamline your event data, manage leads easily, and make real-time insights work for you.

integrations-marketo

momencio and Marketo team up to keep your company details clear and ready for efficient sales and marketing.

frequently asked questions

momencio updates contact, company, note, campaign, and scoring data in Salesforce. Contact and company information are bi-directional, keeping both systems aligned.

Contact and company data, as well as notes, tags, and scores, are updated every 10 minutes — automatically and without manual uploads.

Yes. momencio supports multiple system integrations from the same account — including Salesforce, HubSpot, Marketo, and more. For Salesforce specifically, multi-org setup may require enterprise configuration.

Yes. Smart notes captured in momencio, including details that are entered manually from by sales reps, are included as part of the contact record in Salesforce. This gives your team valuable context without needing to dig through separate systems or event tools.

The momencio Score helps identify high-interest leads and is included alongside each contact for faster sales prioritization.

Yes. Captured leads can be linked to Salesforce campaigns, helping track performance and event attribution at the campaign level.

Yes. momencio allows field-level configuration during integration setup to align with your CRM structure. Custom mapping capabilities may vary by plan — reach out for details.

Yes. A Salesforce admin or someone with API and integration permissions is typically required to authorize and map the integration properly.

No development is needed. The integration is built to be configuration-based, with guided setup and support available to assist non-technical users.

With bidirectional sync enabled, updates to contact or account records in Salesforce will reflect in momencio as well, maintaining alignment across systems.

Didn’t find an answer to your question? We're here to help!

what our clients say

brands that trust us

witness momencio's magic

experience a noticeable surge in customer engagement, sales, and overall business growth. Join the cohort of small business owners redefining their success with momencio.

for business owners aiming for the stars

turn to momencio's comprehensive toolset and watch your business trajectory rise. from the first interaction to customer advocacy, momencio is the trusted partner every business owner deserves.

momencio
order a hard copy
...

please add your full name, work email and address so you ship you the hard copy.

momencio - AI Lead Enrichment

Overview

The AI Lead Enrichment is a proprietary service of momencio designed to simplify and enhance the
process of capturing and enriching lead information at any type of event.

By using momencio’s mobile or tablet app, you can use the device’s camera to take a clear picture of any form of identification, including, but not limited to, name tags/event badges/business cards. Our AI-driven service leverages OCR technology to identify any information captured and map any relevant data to a contact record. The contact record is then fed to our Lead Enrichment service, which creates a more complete contact record. The process provides exhibitors with the most accurate and up-to-date contact details available.

The Reality of Event Data Collection

In the dynamic environment of event floors, achieving perfect data accuracy can sometimes be challenging. Both traditional lead capture methods using event APIs and AI Lead Enrichment strive for
high accuracy, but various factors can impact the data collected:

  • Personal Email Usage: Some attendees register with personal email addresses.
  • Name Misspellings: Minor errors can occur during registration.
  • Generic Email Addresses: Use of addresses like marketing@domain.com.
  • Broad Registration Categories: Attendees might register under general titles (e.g., Biomedical
    Student).
  • Complex Company Structures: Companies with multiple sub-companies can complicate data
    accuracy.

     

AI Lead Enrichment is specifically designed to manage these scenarios, continually learning and
adapting to improve its accuracy.

Advanced Services for Lead Enrichment

AI Lead Enrichment leverages a suite of advanced tools and services to ensure the highest quality data retrieval:

  • Machine Learning: Continuously improves the accuracy of lead data.
  • AI (Artificial Intelligence): Enhances basic information with additional details.
  • Data Enrichment: Adds valuable contact details to enhance lead profiles.
  • LinkedIn Services: Provides up-to-date professional profiles.

Our Commitment to Excellence

AI Lead Enrichment excels in providing accurate data, yet certain edge cases may present challenges. These include:

  • Private LinkedIn Profiles: Some professional details might be inaccessible.
  • Personal Email Addresses: When registrants use personal rather than business emails.
  • Small-Scale Businesses: Limited online presence can affect data richness.
  • Self-Employed Individuals: Lack of company affiliation might limit available data.
  • Event Staff Contacts: Scanned badges may occasionally belong to event staff.
  • Extensive Sub-Company Networks: Complexity in identifying the correct entity.
  • Security-Sensitive Industries: Industries like military or government may have restricted
    information.


Despite these potential challenges,
AI Lead Enrichment strives to provide the best possible data,
ensuring valuable insights for effective follow-ups.

How AI Lead Enrichment Enhances Your Event Strategy

  1. Data Capture: Seamlessly capture attendee information such as first name, last name, and
    company name.
  2. Data Enrichment: Utilize AI to enhance this basic information with additional details like
    business email and LinkedIn profile.
  3. Immediate Engagement: Send personalized follow-up emails and provide links to personalized
    microsites to maintain engagement.

     

momencio’s AI Lead Enrichment innovative technology ensures high data accuracy and enrichment, significantly improving your follow-up strategies and boosting overall event ROI.

By operating independently of event-specific APIs, ULC offers versatility across various events while enhancing your lead capture and engagement efforts.

Additional Information on Event APIs

Traditional event APIs play a crucial role in modern event management, facilitating tasks like attendee data collection and session tracking. However, there are common challenges associated with these APIs:

  • Data Delays: Delays in data delivery can affect timely decision-making.
  • Inconsistent Data Quality: Variability in data quality can undermine event analytics.
  • Misleading Event Data: Issues like duplicates can lead to inaccurate attendee estimates.
  • Limited Data Scope: Traditional APIs might miss crucial information that enhances attendee
    engagement and event ROI.

     

momencio’s AI Lead Enrichment overcomes these challenges by offering enriched data with high
accuracy, making it a versatile and cost-effective alternative to traditional event APIs.

How AI Lead Enrichment Works

  1. Data Capture: Captures attendee information, including first name, last name, and company
    name.
  2. Data Enrichment: Enhances basic information with additional details like business email and
    LinkedIn profile.
  3. Immediate Engagement: Sends personalized follow-up emails and links to personalized
    microsites for continued engagement.

By leveraging momencio’s AI Lead Enrichment, you can transform event interactions into meaningful business opportunities, ensuring every lead is accurately captured and effectively engaged

free download
...

please add your full name and work email to download the pdf