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◗◗optimize your event ROI

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with momencio, every interaction is an opportunity, measured and optimized for the highest return on your investment. Engage smarter, follow up faster, and watch as your events become catalysts for unparalleled business success.

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With momencio, your trade shows will do more than just bring people together—they’ll become pivotal experiences that drive your business forward. Every interaction captured and every opportunity assessed.

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why momencio for your events

comprehensive event metrics at your fingertips

track event performance

momencio provides a robust set of analytics tools that empower you to track various aspects of your event’s performance. From attendance numbers to booth traffic and lead generation, you’ll have access to the data you need to understand what worked and what can be improved.

  • attendance metrics: Get an overview of the number of attendees, sessions, and booth visitors.
  • event experience/ booth traffic analysis: Understand which booths attracted the most attention and engagement.
  • lead generation insights: Measure the effectiveness of lead capture and identify high-performing strategies.
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eco-friendly events made easy with momencio

sustainability

elevate your events while reducing environmental impact with momencio. Our eco-friendly tools help you streamline event management and track sustainability efforts, all in real time.

  • streamlined event sustainability: Explore how momencio’s tools simplify eco-friendly event planning with real-time insights.
  • clear sustainability goals: Learn to set and communicate green objectives for waste reduction and energy conservation.
  • eco-friendly digital solutions: Embrace paperless tools for resource savings and enhanced attendee engagement.”

understand the journey from lead to customer

lead conversion insights

one of the key indicators of event success is the ability to convert event leads into loyal customers. momencio’s Lead Conversion Insights provide you with a deeper understanding of how leads from your events progress through your sales funnel.

  • lead scoring: Utilize our intelligent lead scoring system to categorize leads based on criteria defined by your organization.
  • customized lead qualification: Tailor lead qualification questions to align with your specific goals and sales strategies.
  • prioritize hot leads: Quickly identify and prioritize leads that are ready for immediate follow-up.
Slash costs with sustainable smart tech.

Transition to paperless and watch your savings grow. Every digital interaction is money saved, adding directly to your profits while supporting eco-friendly practices.

make informed decisions for future events

event ROI and analytics

when it comes to event engagement and management, measuring your Return on Investment (ROI) is paramount. momencio provides detailed analytics and reporting tools that give you a comprehensive view of your event’s success. Armed with these insights, you can make data-driven decisions to enhance your future events.

  • ROI assessment: Calculate the ROI of your events, factoring in costs and revenue generated.
  • lead conversion rates: Analyze how many leads converted into customers and the revenue they generated.
  • event impact: Assess the overall impact of your events on your organization’s objectives and goals.
  • data-driven decisions: Leverage analytics to refine your event strategies and maximize ROI.
Elevate Your event Strategy with Momencio
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◗◗empower your event
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we revolutionize your event ROI

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e: info@momencio.com

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momencio - AI Lead Enrichment

Overview

The AI Lead Enrichment is a proprietary service of momencio designed to simplify and enhance the
process of capturing and enriching lead information at any type of event.

By using momencio’s mobile or tablet app, you can use the device’s camera to take a clear picture of any form of identification, including, but not limited to, name tags/event badges/business cards. Our AI-driven service leverages OCR technology to identify any information captured and map any relevant data to a contact record. The contact record is then fed to our Lead Enrichment service, which creates a more complete contact record. The process provides exhibitors with the most accurate and up-to-date contact details available.

The Reality of Event Data Collection

In the dynamic environment of event floors, achieving perfect data accuracy can sometimes be challenging. Both traditional lead capture methods using event APIs and AI Lead Enrichment strive for
high accuracy, but various factors can impact the data collected:

  • Personal Email Usage: Some attendees register with personal email addresses.
  • Name Misspellings: Minor errors can occur during registration.
  • Generic Email Addresses: Use of addresses like marketing@domain.com.
  • Broad Registration Categories: Attendees might register under general titles (e.g., Biomedical
    Student).
  • Complex Company Structures: Companies with multiple sub-companies can complicate data
    accuracy.

     

AI Lead Enrichment is specifically designed to manage these scenarios, continually learning and
adapting to improve its accuracy.

Advanced Services for Lead Enrichment

AI Lead Enrichment leverages a suite of advanced tools and services to ensure the highest quality data retrieval:

  • Machine Learning: Continuously improves the accuracy of lead data.
  • AI (Artificial Intelligence): Enhances basic information with additional details.
  • Data Enrichment: Adds valuable contact details to enhance lead profiles.
  • LinkedIn Services: Provides up-to-date professional profiles.

Our Commitment to Excellence

AI Lead Enrichment excels in providing accurate data, yet certain edge cases may present challenges. These include:

  • Private LinkedIn Profiles: Some professional details might be inaccessible.
  • Personal Email Addresses: When registrants use personal rather than business emails.
  • Small-Scale Businesses: Limited online presence can affect data richness.
  • Self-Employed Individuals: Lack of company affiliation might limit available data.
  • Event Staff Contacts: Scanned badges may occasionally belong to event staff.
  • Extensive Sub-Company Networks: Complexity in identifying the correct entity.
  • Security-Sensitive Industries: Industries like military or government may have restricted
    information.


Despite these potential challenges, AI Lead Enrichment strives to provide the best possible data,
ensuring valuable insights for effective follow-ups.

How AI Lead Enrichment Enhances Your Event Strategy

  1. Data Capture: Seamlessly capture attendee information such as first name, last name, and
    company name.
  2. Data Enrichment: Utilize AI to enhance this basic information with additional details like
    business email and LinkedIn profile.
  3. Immediate Engagement: Send personalized follow-up emails and provide links to personalized
    microsites to maintain engagement.

     

momencio’s AI Lead Enrichment innovative technology ensures high data accuracy and enrichment, significantly improving your follow-up strategies and boosting overall event ROI.

By operating independently of event-specific APIs, ULC offers versatility across various events while enhancing your lead capture and engagement efforts.

Additional Information on Event APIs

Traditional event APIs play a crucial role in modern event management, facilitating tasks like attendee data collection and session tracking. However, there are common challenges associated with these APIs:

  • Data Delays: Delays in data delivery can affect timely decision-making.
  • Inconsistent Data Quality: Variability in data quality can undermine event analytics.
  • Misleading Event Data: Issues like duplicates can lead to inaccurate attendee estimates.
  • Limited Data Scope: Traditional APIs might miss crucial information that enhances attendee
    engagement and event ROI.

     

momencio’s AI Lead Enrichment overcomes these challenges by offering enriched data with high
accuracy, making it a versatile and cost-effective alternative to traditional event APIs.

How AI Lead Enrichment Works

  1. Data Capture: Captures attendee information, including first name, last name, and company
    name.
  2. Data Enrichment: Enhances basic information with additional details like business email and
    LinkedIn profile.
  3. Immediate Engagement: Sends personalized follow-up emails and links to personalized
    microsites for continued engagement.

By leveraging momencio’s AI Lead Enrichment, you can transform event interactions into meaningful business opportunities, ensuring every lead is accurately captured and effectively engaged

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